One of TAB’s members is a publisher of various business based newsletters (tax, HR, leadership, administration, small business, etc.).  The member is Phil Ash and the company the National Institute of Business Management (NIBM) (www.nibm.net),  They are very established in the print market with over 75,000 paid subscribers.    A key element of their business plan is to move aggressively to online distribution of content.  On September 29th they will be launching www.BusinessManagementDaily.com (BMD) and for the next 30 days, they are offering relevant companies free advertising for 4-6 months.  Phil asked if we could ping the TAB community to see if any TAB members might be interested in some free advertising on the site.  His win is to build credibility to eventually sell ad space and the advertising members’ win is some free exposure.

BMD is a highly optimized site launching with more than 10,000 business articles for decision-makers in companies of all sizes. From Day One, NIBM will direct its 75,000+ existing subscribers to BMD. And through the addition of more than 500 new articles monthly and targeted SEO keyword campaigns, BMD’s traffic should grow quickly.  Their expectation is to surpass 100,000 unique monthly visitors in just a few months. But until that time, they are literally giving away the ad space.

All you, as a TAB member would need to do is provide banner ads and a URL to link to them. BMD will then guarantee them four months of rotating placement on the BMD site. And if the ads are getting clicks from their readers, BMD will extend that deal for another two months - six in total.  After that, if they are interested, BMD will extend discounted pricing based on the growth of BMD site traffic. Those discounts will only be available to those who take part in the free advertising period.

If you are interested in some free advertising, please contact Phil and identify yourselves as a fellow TAB member:

Phil Ash                                                                                                                                                            President, National Institute of Business Management (NIBM)                                                                     President, Capitol Press                                                                                                                                  7600A Leesburg Pike, West Building, Suite 300
Falls Church, VA 22043
703/905-4657                                                                                                                                                 202/262-2531 (Cell)

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